Automated engagement at scale

Automated messages let you stay connected with students and parents without manual effort. MyDojang sends personalized SMS and email messages based on student activity, billing status, and milestones.

7 message types available

Choose from Missed Class, Upcoming Class, Signup Anniversary, Win-Back, Birthday Wish, Welcome Message, and Payment Past Due. Each message type targets a specific engagement opportunity.

Personalized content

Messages automatically include student names, class details, and relevant dates. Each message feels personal and timely.

Multi-channel delivery

Messages are sent via email and in-app notifications by default. If you have the SMS add-on enabled and Twilio configured, messages are also sent via SMS for faster engagement.

SMS add-on (recommended)

To send automated messages via SMS, you need the SMS add-on enabled on your subscription plan. Without it, messages will still be sent via email and in-app notifications.

Twilio configuration (for SMS)

If you have the SMS add-on, configure your Twilio credentials in Settings > Integrations. This connects your studio to Twilio's SMS delivery service.

Student phone numbers and email

Ensure students and parents have valid email addresses and phone numbers in their profiles. Automated messages can't be delivered without contact information.

Navigate to Settings

Go to Dashboard > Settings > Automated Messages to access the automated messages configuration page.

Review message types

Review the 7 available message types and their descriptions. Each message type targets a specific engagement scenario.

Toggle message types on or off

Use the toggle switch next to each message type to enable or disable it. Changes are saved automatically when you toggle a switch.

Configure win-back threshold (optional)

If you enable the Win-Back message type, set the inactivity threshold (3-90 days). Students who haven't attended in this many days will receive a win-back message once per month.

Missed Class

Sent to students who were enrolled in a class but didn't attend yesterday. Helps parents stay aware of attendance gaps and encourages makeup classes.

Upcoming Class

Reminds students and parents about a class scheduled for tomorrow. Reduces no-shows by sending timely reminders the day before class.

Signup Anniversary

Celebrates the yearly anniversary of when a student first joined your studio. Builds loyalty and makes students feel valued by recognizing their commitment.

Win-Back

Re-engages students who haven't attended any class recently (configurable threshold from 3-90 days). Sent once per month to avoid spamming inactive students.

Birthday Wish

Sends a birthday greeting to students on their special day. A simple touch that builds connection and shows you care.

Welcome Message

Automatically sent to new non-trial students the day after they sign up. Sets a positive tone and provides next steps for getting started.

Payment Past Due

Reminds parents when their billing payment is overdue. Helps you collect payments faster and keeps revenue flowing smoothly.

Go to student detail page

Navigate to Dashboard > Students and select the student you want to exclude from automated messages.

Open the billing or student info tab

Scroll down to find the automated messages opt-out toggle. It's typically located in the student settings or preferences section.

Toggle 'Exclude from Automated Messages'

Enable the toggle to prevent this student from receiving any automated messages. They'll still receive manual messages you send directly.

Save changes

Click Save to apply the exclusion. The student will no longer receive any automated messages starting the next day.

Start with 1-2 message types

Don't overwhelm parents by enabling all message types at once. Start with high-value messages like Missed Class and Upcoming Class, then expand once you see engagement.

Monitor engagement

Track open rates, replies, and attendance changes after enabling automated messages. If a message type isn't working, disable it and try a different approach.

Personalize with student names

Automated messages already include student names and details, but you can customize message templates (if available in future updates) to match your studio's voice and culture.

Set realistic win-back thresholds

If you enable Win-Back messages, set the inactivity threshold based on your studio's attendance patterns. For studios with weekly classes, 7-14 days is typical. For monthly seminars, 30-60 days may be more appropriate.

Combine with manual outreach

Automated messages work best when combined with personal follow-up. If a student misses multiple classes, send a personal message or make a phone call in addition to the automated reminder.