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New: Lead Pipeline with automatic follow-up

July 18, 2026

Capture prospective-student inquiries from your website, an embeddable widget, text-a-keyword, missed calls, or manual/CSV entry, then let an automatic 5-step SMS/email sequence follow up while you track every lead through a status pipeline and a new funnel report.

## New: Lead Pipeline with Automatic Follow-up Never let an inquiry go cold. The Lead Pipeline captures prospective students from every channel and follows up automatically until a staff member takes over. ### Capture from Anywhere - **Hosted inquiry page** — a link you can share directly (`/inquire/your-studio`) - **Embeddable widget** — drop an iframe snippet into your own website - **Text-a-keyword** — a prospect texts TRIAL or JOIN to your studio's number - **Missed calls** — an unanswered call to your studio's number captures a lead and sends a follow-up text automatically - **Manual entry & CSV import** — add walk-ins and referrals by hand, or bulk-import a spreadsheet ### Automatic Follow-up New leads are enrolled in a 5-step SMS/email nurture sequence out of the box — customize the timing, channel, and message for every step in **Dashboard → Leads → Sequence**. Messages respect quiet hours (9 AM–8 PM local time) and stop automatically the moment a lead replies, books a trial, or texts STOP. ### Work the Pipeline Track every lead through **New → Contacted → Trial Booked → Trial Attended → Won/Lost** in **Dashboard → Leads**, with contact info, activity notes, and one-off SMS/email sends. Booking a trial links the lead straight through to check-in and enrollment. ### Funnel Report See inquiries, trials booked, trials attended, and enrollments for any date range — with a per-source breakdown so you know which channels convert best — in **Dashboard → Reports → Leads**. Learn more in the [Lead Pipeline guide](/help/staff/leads).
New: Lead Pipeline with automatic follow-up — What's New — MyDojang